Content Superhero is operated by Tracy Johnson Media Group and Strategic Radio Solutions. TJMG provides talent coaching, programming consultation and digital strategies for radio stations worldwide. SRS is one of the world’s most renowned research companies, specializing in audience analysis.
The research conducted covers all critical demographics (male and female, ages 15-54) and applies to all formats, music oriented and spoken word. The research was conducted across multiple countries and cultures.
In other words: everything in Content Superhero applies to your country, your company, your market(s), your cluster, your station, your show and your personalities.
It’s a can’t miss series of training clinics that will give you a competitive advantage.
Seeing the EKG charts of how the audience responds in real time is incredibly eye opening.
This is information that not only improves my station, but improves radio. What innovators!
The content is great, and I love that they answer our specific questions at the end.
It blows me away to recognize how important the first few seconds of each break are.
I was really astonished by the fact that P1 listeners only listen to so little of a show, and what that means to programming.
Great information for programmers, hosts and especially ownership! It makes sense and is presented in an organized, concise and factual way.